Meet The Artist: Gisela Eblagon of Proyecto Tomate

© Gisela Eblagon

Gisela works for Gitanes SRL, an ice cream manufacturer in Rosario, Argentina. When she is not busy doing design work for the ice cream brands “YOMO”, “YO HELADOS”, and “MIO HELADOS”, she DRAWS! A lovely activity that quickly turned from a hobby into a passion.She has designed and illustrated a Pesach Haggadah in Hebrew, phonetic Hebrew, and Spanish. It even won an award in the “Luaj 5770” design contest!

Judaism and Jewish culture in general, are always present in her work. Gisela has also designed a catalogue for the “Museum of Communal History and Jewish Colonization” of Moises Ville, Argentina, as well as multiple pieces for the communities of Rosario Etz Ajaim, and DAIA Rosario.
You can see more of her work on her
website. She also managed online shops on Society6, Redbubble, and Zazzle, where she sells articles with her illustrations on them.

Tell us a little bit about yourself and your background.

My name is Gisela, I am married, a designer, illustrator, and mom. Becoming a mother ten months ago changed my life. It inspired me to follow my passion work as an illustrator.

What inspired you to become an artist?

It all started as a game. All my life, I have been in contact with art and illustrating. When I was designing something, even without paying attention, it included and illustration. Once I thought that I would love to illustrate a book with my drawings, so I decided to work on THE BOOK. This is how it happened that I illustrated a Pesach Haggadah.After finishing this project, I never stopped. I continued drawing and illustrating. Now, I focus on my daughter and drawing recipes. Yes, I love cooking and food related illustrations are my speciality.

© Gisela Eblagon

What is your specialty?

I am a designer, but my passion are illustrations. I work digitally, and sometimes with digital collages.

How and where do you work?

I illustrate at home, but the original inspiration for a design starts long before that. Frequently when I walk or while I am playing with my daughter.

What is the most indispensable item in your studio?

A pen, paper, music, and mate! Yes, I’m an Argentinian designer, mate is very important!

Where do you take your inspiration? Are you pursuing any themes?

As I described before, I illustrate what I think of what I am feeling. However, I always design or illustrate something that I would like to see. Somethings that I would like to see being created. Something that I would like to change, or something that I think could be enlightened. An inner voice is telling me what I should do!The themes vary. It can be the world that surrounds my daughter, the legacy that I want to give her, the recipes I love to prepare, Jewish Holidays, lettering, and calligraphy quotes.

What projects are you currently working on?

I am finishing my Passover collection and soon I will be illustrating special objects for Shabbat.

© Gisela Eblagon

What are your favourite items in your current collection?

I loved to see my illustrations in plates, napkins, cut tables, placemat, cups, mugs, t-shirts.

How do you know when a piece is finished?

When it makes me smile! When I see it and it makes me feel happy. Sometimes I feel as if someone else drew it!

Do you do bespoke work?

Yes! I am creating patterns for clothing, and create drawings for brochures as well.

What was the first artwork you ever sold?

I do not remember, because I don’t know when my designs became art. Maybe my designs were art all along.

Which project have you enjoyed working on the most so far?

The Haggadah was the first official work as an illustrator and the basis of my style … when I was drawing it, I did not know it … I eventually discovered it.

What do you want to achieve with your work and what are your wishes for the future?

I would like to dedicate my time a 100% to illustrating.

Where can we find your work?

Website

Instagram

Shops:

Society6

Redbubble

Zazzle

© Gisela Eblagon

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